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5MullerMartiniPanoramaWinter201327ERodonahasfocusedfortwoyearsex-clusivelyondigitalprinting.Ithasitsori-ginsinthecompanyOnaIndustriaGrcawhichacquiredtheprintingdivisionofanimportantpublishingcompanyforlegalref-erenceworks.TheOnaGroupwhoseoff-setexperiencegoesbackmorethan30yearsnotonlyholdsaleadingpositioninblackwhiteandcolorprintingbuthasal-soestablisheditselfintheeldofdigitalwebprintingfortheproductionofcolorbooks.DigitalColorPrintinganInterestingMarketThathasbeenmadepossiblebyaninvest-mentinaT300eight-colorinkjetprintingpressfromHPandinanHPIndigo5000fortheprintingofcolorcovers.AnyonecanprintinblackandwhitesaysRodonaco-founderandManagingDirectorAlbertoSenosiain.Butwhatisreallyinterestingistheaddedvalueofbooksproducedusingdigitalcolorprinting.Weseeourfutureinthismarket.Rodonawhichemploys17peoplefo-cusesonthecost-effectiveproductionofshortruns.ThehighcostsofprintingplatesrequireminimumprintrunsinoffsetprintingwhicharetoolargeforcertainbooktypessaysSenosiain.Withdigitalprintingwenolongerneedprintingplatesandweproduceexactlythenumberofcopiesthatourcustomersneed.ThinPaperThickBooksRodonasituatedjustafewhundredme-tersfromitsparentcompanyOnaIndustriaGrcahasbecomeashort-runspecialist.Theaverageprintrunofdigitallyprintedsoftcoverbooksisaround150copieswithaminimumprintrunof50copiesandamaximumprintrunof700to1000copiesdependingonthenumberofpages.Speak-ingofthenumberofpagescertainrefer-encebookscanhaveseveralhundredpages.OneofourparticularspecialtiesisthickbookswiththinpapersaysSen-osiain.CompleteIn-LineSystemCustomerspredominantlypublishingcompaniesandasmallnumberofself-pub-lishersrequirenotonlygoodprintingqualitybutalsoimmaculateprintnishing.Therecannotbeanydifferencesinthroughputtobooksprintedinoffsetsaysthecompanyhead.ForthatreasonRodonareliesonaSigmaLineconnectedinlinewiththeHPT300consistingofSigmaControlSigmaFolderSigmaCollatorSigmaBufferSewingCollatorespeciallyforthread-sewnbooksandaworldpremiereinthisformalsoconnectedinlinewithaMullerMartiniAcoroA5perfectbinderforPURproductionwithaMeritthree-knifetrim-merandEasyFlyfronttrimmer.TheentiresystemiscontrolledbytheConnexprocessanddatamanagementsystemfromMullerMartini.OnlytheDiamantMC35isOfineInadditiontotheoptimalprocessingofthinpaperwewereconvincedespeciallybythefoldsolutionfromMullerMartinisaysSenosiainexplaininghowthecompa-nycametoinvestintheSigmaLine.Iten-sureshighproductivityatRodonawherethewholelineisoftenoperatedbyjusttwomachineoperators.OnlytheDiamantMC35fromMullerMartinicommissionedinparallelwiththedigitalsystemisoperatedofine.Thankstotheoptionofpre-gatheredsignaturesprovidedbytheSewingCollatoritsstitch-ingcyclesarehalvedincreasingitsoutput.CondentfortheFutureRodonacurrentlystillprintsSpanishbooksexclusivelyforSpanishcustomers.How-everwerereadytoexportsincewehavealsoinvestedindigitalsystemswithaviewtotheinternationalmarketsaysSenosia-in.Ifthereisasecondsegmentinourin-dustryalongsidepackageprintingthatwillcontinuetogrowthenitsdigitalprinting.www.onaingraf.com1Rodonaco-founderandManagingDirectorAlbertoSenosiainleftIfthereisasecondsegmentinourindustryalongsidepackageprintingthatwillcontinuetogrowthenitsdigitalprinting.RightSalvadorCostaSalesManageratMullerMartiniIbrica.2FromtheHPT300printingpressrightviatheSigmaFolderSigmaCollatorandSigmaBufferbacktotheAcoroA5perfectbinderleftthisinlinecongurationfordigitalsoftcoverbooksatRodonaistherstofitskindintheworld.3ThepaperenterstheSigmaFolderfromtheHPT300colordigitalprintingpress...4...ismadeintobookblocksusingtheSigmaCollatorandtheSigmaBuffer...5...andthenprocessedintosoftcoverbooksusingtheAcoroA5perfectbinder.